How you can work with Richard Stiennon...
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Strategic Engagements
These one
day sessions are usually conducted on-site and involve key executive team
members. A complete overview of a
company’s product and go-to-market strategy is followed by an interactive SWOT
analysis. Stiennon’s actionable advice has led to some of the most disruptive
changes to the makeup of some of the largest vendors in the space.
Annual Analyst Access
An annual
retainer that puts Stiennon on your marketing and strategy team. Available for regular calls, in-person
meetings, and immediate response to inquiries.
Usually bundled with two days of on-site strategy sessions or customer
meetings.
Internal seminars: Stiennon has
developed and presented several seminars that have been well received by the
executive and marketing staffs at IT vendors. The two most popular are:
- Introduction to the security industry: a lively and informative review of
the history of the IT security industry that weaves technology innovation,
threat evolution, and people into an entertaining half day session. Great for companies just getting into security
or shifting their focus to security.
- Influencing the influencers:
This half day session is ideal for marketing, AR, and PR teams that want
to get an insider’s perspective of the influence eco-system including analysts,
journalists, bloggers, and social media.
Sales Kick-offs: Stiennon has
presented to internal sales and partner meetings. He can build a value
proposition for security investment based on the rising tide of threats that
gives the sales teams material to work with throughout the year.
Lead
generation: Webinars,
breakfast seminars, and executive dinners are all ways to draw prospects to one
place to hear your message. Stiennon is a well respected name in the industry
and can draw prospects to events he keynotes.
White papers: IT-Harvest
authors white papers, often to raise awareness of a particular threat or an
industry discontinuity that needs addressing. If you are having trouble getting
the word out this is something to consider.
Advertising/promotion: While
IT-Harvest will not endorse products, there are several opportunities to reach your audience through banner ads, book sponsorships, and participation in the
Cyber Defense Weekly newsletter and podcast.